#012 Craig Ballantyne – Making Empire Money While Working Far Less

Welcome to the Hustle System Podcast!

-Where Art Meets Commerce-

Here at Hustle System, we dive into the patterns of success and failure for some of the top entrepreneurs, artists, and business leaders today to help you uncover the secrets of their high-performance lifestyle design.

“It doesn’t need to be a quick victory, it just has to be a quick victory because if you get a quick victory you get momentum and motivation.”
– Craig Ballantyne

In this episode, our guest is Craig Ballantyne (@realcraigballantyne). Craig is the author of The Perfect Day Formula, and the new Wall Street Journal best-selling book, Unstoppable. Craig is a high-paid coach, the creator of The Perfect Life Workshop (delivered worldwide) and two exclusive annual events, the founder of a multiple 7-figure fitness empire, and more.

Craig has written five books, including “The Perfect Day Formula: How to Own the Day and Control Your Life,” which has sold over 35,000 copies. His latest book, the Wall Street Journal bestseller “Unstoppable: How to Get Through Hell, Overcome Anxiety, and Dominate in Business and Life,” has sold more than 15,000 copies in its first 6 months of publication.

“You do need to have a soundboard of a lot of people, and then it’s an art and science in terms of you evaluating the feedback that you get.”
– Craig Ballantyne

His raw, no-nonsense coaching style and actionable strategies have empowered clients like Joe Polish, Shanda Sumpter, Sharran Srivatsaa, Joel Marion, Jason Capital, and Bedros Keuilian to build the lives of their dreams… making “Empire Money” while working far less than the average business owner.

His advice on becoming a high-performer in life and business has been featured in Men’s Health, GQ, and National Geographic magazines, as well as on Entrepreneur.com, Money.com and Forbes.com, and on television programs throughout North America, Australia, and Russia.


“It’s not about money or stuff, it’s about people and experiences. It’s easy for someone who has money to say that, but at the end of the day once you hit a certain age, you’ll start to see how the simple things in life matter the most.”


Stephen King

Sarah Blakely



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